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Rafael Nadal Replaces Cristiano Ronaldo as the New Face of Emporio Armani Underwear
Giorgio Armani has tapped tennis player Rafael Nadal to replace Cristiano Ronaldo as the new set of abs fronting the Emporio Armani underwear and Armani jeans campaigns. This is the first time that the label has tapped a tennis player for the job; prior to Ronaldo, David Beckham graced the ads.
There currently aren't a whole lot of shirtless pictures of Nadal floating around the Internet, since tennis, unlike soccer, has stuffy rules about staying clothed, but there are enough to deduce that Armani's choice was not a bad one. Shot by Mert Alas and Marcus Piggot, the black-and-white images will hit giant billboards everywhere in February, just in time to remind men about their New Year's resolution to work out more often.
Now It's LVMH´s Turn to be Angry Over All This Hermès Business
LVMH is currently under investigation for its allegedly shady purchase of a large chunk of Hermès shares last month, to which Hermès has reacted with a series of amusing insults and questionably legal business maneuvers of its own. For their own part, LVMH has remained quiet throughout the controversy except to assure everyone that they're not planning a hostile takeover in the immediate future. However, yesterday LVMH's vice-chairman, Pierre Godé, finally reached a breaking point when French investor Fabrice Rémon published a critical open letter calling for more information about LVMH's surprise purchase of Hermès's stock. Godé frostily responded to Rémon's letter by accusing him of writing it at Hermès's bidding:
Courtesy: NYMag
Giorgio Armani has tapped tennis player Rafael Nadal to replace Cristiano Ronaldo as the new set of abs fronting the Emporio Armani underwear and Armani jeans campaigns. This is the first time that the label has tapped a tennis player for the job; prior to Ronaldo, David Beckham graced the ads.
There currently aren't a whole lot of shirtless pictures of Nadal floating around the Internet, since tennis, unlike soccer, has stuffy rules about staying clothed, but there are enough to deduce that Armani's choice was not a bad one. Shot by Mert Alas and Marcus Piggot, the black-and-white images will hit giant billboards everywhere in February, just in time to remind men about their New Year's resolution to work out more often.
Now It's LVMH´s Turn to be Angry Over All This Hermès Business
LVMH is currently under investigation for its allegedly shady purchase of a large chunk of Hermès shares last month, to which Hermès has reacted with a series of amusing insults and questionably legal business maneuvers of its own. For their own part, LVMH has remained quiet throughout the controversy except to assure everyone that they're not planning a hostile takeover in the immediate future. However, yesterday LVMH's vice-chairman, Pierre Godé, finally reached a breaking point when French investor Fabrice Rémon published a critical open letter calling for more information about LVMH's surprise purchase of Hermès's stock. Godé frostily responded to Rémon's letter by accusing him of writing it at Hermès's bidding:"You recently informed me of the mission you have been entrusted with to launch a campaign against LVMH and its executives...You will understand that we are under no obligation to respond to your unfounded queries, the purpose of which is only too obvious."No one from the Hermès camp has joined this particular bout of verbal sparring yet, but it's probably just because they're still working on their complex, metaphor-laden comeback.
Courtesy: NYMag
